Creating an E-Business

For students of graduate to grade.

The most important part of your final project is the business plan.  Use this outline as a rough worksheet for your proposal.  Some of the following items will not apply to your business, but most of them will.  Your ability to tell the difference will greatly affect the quality of your proposal.  

The business plan has many forms. There is however a format that is typical:

Executive summary 	15pts  (Be very thorough here. Identify the unmet need)
a)	explains the basic business model 
b)	gives rationale for the strategy (identify unmet need)
Background 	5pts
a)	number of employees 
b)	annual sales figures 
c)	location of facilities
Comparison to similar companies		15pts
a)	list of companies with similar qualities
b)	comparison
c)	argument for the competitiveness of the proposed company
Form of ownership including 	5pts
a)	sole proprietor 
b)	partnership 
c)	entrepreneurial startup 
d)	private corporate startup 
e)	publicly traded corporation 
f)	limited liability company 
g)	public utility 
h)	Non Profit Organization 
Background of key personnel including 		5pts
a)	owners 
b)	senior managers 
c)	head scientists and researchers 
Marketing 		15pts
a)	the macroenvironment 
b)	the competitive environment 
c)	the industry 
d)	the customers priorities 
e)	product strategy 
f)	pricing strategy 
g)	promotion strategy 
h)	distribution strategy 
Production and manufacturing 	10pts
a)	describe all processes 
b)	production facility requirements - size, layout, capacity, location 
c)	inventory requirements - raw materials inventory, finished goods inventory, warehouse space requirements 
d)	equipment requirements 
e)	supply chain requirements 
f)	fixed cost allocation 
Finance 		5pts
a)	source of funds 	
b)	existing loans and liabilities 
c)	projected sales and costs 
d)	break even analysis 
e)	expected return 
f)	monthly pro-forma cash flow statement 
Human resources 		10pts
a)	assign responsibilities 
b)	training required 
c)	skills required 
d)	union issues 
e)	compensation 
f)	skills availability 
g)	new hiring 
Website design
a)      development
b)      hosting

Specialized sections such as product research and development, legal strategies, marketing research, or inter-company collaborations, are added to deal with unique features or characteristics of the business or its markets.

Source: wikipedia